Well, this week I want to tell you a story, and it’s one that will help take some stress off ye olde plate, for you and your business.

There are more than a few lessons in this (old) story …

… the importance of knowing “who to call”
… the amount of knowledge that doesn’t get passed along during staff transitions
… bravely charging what you’re worth …

But I’ve saved the most pertinent lessons for the end.

A few reminders before I share them:

* 1099’s and W-2’s are due to be mailed by Monday! If you need help with this process, this is something we *routinely* do, even for previous or non-clients. Give us a call: (516) 449-2852

* On the personal side, if you are one of our business clients, we are also glad to handle the preparation of your personal tax return. Depending on your business entity, we cannot file your personal return until your books are in order. Start that process now.

[And, of course, this is also something we are glad to help you with. Don’t try to “go it alone” in these areas … it can be a 4-5 figure mistake!]

Now, assuming you’ve got those w-2’s and 1099’s all set, delegated, etc…. let’s talk about the right kind of knowledge …

Michael Kessler Reveals The Importance of Specialized Knowledge
“Most people give up just when they’re about to achieve success.” – Ross Perot

Some years ago, one of the major manufacturing companies in this country was facing a crisis. The central conveyor belt of its automated assembly line quit running and brought the entire plant to a stop.

Although they tried everything they could think of, and even brought in several consultants, no one was able to get the conveyor belt running again, or even to identify what caused the breakdown in the first place. The company was really in a bind. With ongoing overhead, and the loss of production, the company was losing money at the rate of $1,000,000.00 a day.

Finally, after a week of down time, the big brass told the plant manager to call Tom — the mechanical engineer who had retired the year before, after 25 years with the company. The conveyor belt had been Tom’s specialty and primary responsibility.

When Tom got the call, he caught the next flight from the city where he now lived and arrived at the plant the next day. He met with both the local vice president and the plant manager to get as much information as he could as to what had happened and what they had tried. He then walked slowly along the belt until he came to a particular point.

He put his ear against the machine and listened. He asked for a hammer and then gave the machine a swift and forceful blow.

“Give it a try now!” he called to the foreman. The conveyor belt started right up and ran like a dream.

Tom then left and went back home, but before he did, the company vice president told him to send them a bill for what he had accomplished. Two days later, the company received Tom’s invoice for one million dollars!

Thinking that was way too high for the little time Tom had spent to solve the problem, and how he did so with just a single blow from a hammer, the company wrote back and asked Tom to provide them with an itemization. This was Tom’s response:

One hammer blow: $2.00
Knowing where to hit it: $999,998.00

With the receipt of that simple invoice, the company came to understand the reason for Tom’s fee and immediately issued a check to him for one million dollars.

Special knowledge is the key. Although the company’s leaders had to be reminded of that fact by receiving Tom’s invoice, as soon as it did, they knew he was right. They could have given hammers to every employee in the plant and even had the big brass banging on the machine from sunrise to sunset, but it would have done no good … because they didn’t have the knowledge; they didn’t know where to hit it.

This is an old story, told in different ways, with different names and amounts. But it’s powerful for a simple reason: labor is NOT about how much “time” is put into executing a particular solution to a problem — it’s knowing when and how to do it.

In the realm of preparing your tax return for your business, I urge you … do NOT fall prey to the thinking that a software program or forms downloaded from the internet can suffice to enable you to preserve your resources, or properly leverage the multiplicity of credits, loopholes and deductions available.

Give yourself and your business the gift of financial peace of mind during tax season, and do it with someone who knows how to do it right.

I’m grateful for our partnership, and for your referrals!

Feel very free forward this article to a Long Island and Stamford business associate or client you know who could benefit from our assistance — or simply send them our way? These particular articles usually relate to business strategy because, as you know, we are Profitability Consultants also specializing in tax preparation and planning for Long Island and Stamford families and business owners. And we always make room for referrals from trusted sources like you.

Warmly (and until next week),

Michael J. Kessler, CPA
(516) 449-2852
(203) 658-5092